July 29, 2016 14:10 - 15:40

When experts have a bad mood: effects of aesthetic experience and emotions in aesthetic judgement

[Speaker] Chai, Fangyuan:1
[Co-author] Yu, Feng:2, Peng, Kaiping:3
1:none (China (People's Republic of China)), 2:Dr. (China (People's Republic of China)), 3:Prof. (United States of America)

In aesthetic activities, untrained novices and experts evaluate distinctively on the same artwork. It seems that different aesthetic experience will make them appreciate the art piece from difference angles and depth. In this study we find aesthetic experience affects people's feeling of favor and aesthetic perception via the conceptual attributes as the mediator. People with higher aesthetic experience tend to score higher on the conceptual contents of the artwork, and then report the artwork as more beautiful and likable. Besides, the whole model is moderated by negative emotions. Only when the level of negative emotions is low, aesthetic experience is able to affect the final aesthetic judgment and emotion response of the artwork via conceptual evaluation. Once the level of negative emotions rises, the mediation won't work.
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