Materialism, Well-Being, and Locus of Control: Comparative Study of East Asian Countries

[Speaker] Lee, Yoonkyoung:1
[Co-author] Lee, Goeun:1, Lee, Sunam:1, Jeong, Eun Hee:1, Shin, Hyunjung:1, Kim, Bia:1
1:PUSAN NATIONAL UNIV., Psychology (Korea(Republic of Korea))

Numerous previous researches have suggested that there is an inverse relationship between the materialism and well-being(Richins, 1987; Richins & Dawson, 1992; Diener & Oishi, 2000; Kashdan & Breen, 2007; Christopher, Lasane, Troisi, & Park, 2007). Although materialism among the East Asian countries has been considered to be quite intense, but only few studies about it have been done yet. Besides, there are lesser studies about internal relationship between the materialism and well-being have been published. Based on the view that the locus of control plays an important mediating-role between the materialism and well-being in the Western culture, the present study aims to validate the corresponding analogue in the East Asian culture and to expand the view. The following four countries have been selected as representatives of the East Asia for the present research: China, Korea, Japan, and Taiwan.
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